Tuesday, February 27, 2007

Product Launches – How to Be Successful

By Sean Mize Platinum Quality Author

Product launches can be so much fun and very successful when they are done correctly, and of course when people are expecting a new release or a new ebook from you.

One of the keys to a successful product launch is making sure that people, either your affiliates or your subscribers, are aware well in advance that you have something new coming along.

That way they can prepare, if they are affiliates, and so that anticipation is developed if they are your subscribers.

With the idea of a product launch, you are going to be thinking along the lines of the entire process of birthing an ebook, not just the writing of it. You are going to need to write the ebook, of course, but you will also need a web site or web page, and be able to accept mastercard and visa, and of course create an affiliate program and find joint venture (JV) partners to promote it for you.

There is of course so much more to a product launch than just writing the book itself – and you have to be aware of it all to really do the best job and time it all right.

So to do a product launch successfully, you need to have a broad overview of everything you need to do to get the ebook not only written, but available for mass distribution.

Although everything you will do can be done one step at a time, there are several things that cannot be done at the last minute.

You must prepare your web pages, your credit card processing, and your affiliate program well in advance. You should also begin creating and writing your sales copy well in advance, preferably as you are writing the ebook or creating another medium of information.

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Sean Mize is a full time internet marketer who has written over 700 articles in print and 9 published ebooks.

Article Source: http://EzineArticles.com/?expert=Sean_Mize

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